Idea Pharma boosts project management team

pharmafile | August 19, 2011 | Appointment | Sales and Marketing appointment, sales and marketing 

Phase II strategy consultancy Idea Pharma has appointed two new project managers to its team – Suzanne Axford-Bryars and Lidia Markovic (pictured).

Suzanne began her career as a molecular biologist working for Novartis, before moving into client services as a medical writer, from there moving to account management.

With 10 years’ experience in consultancy, Suzanne specialised in directing brand portfolios for big pharma clients. Having previously worked for Idea, Suzanne left to experience working in Italy for a medical education and healthcare advertising firm.

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Meanwhile, Lidia joins IDEA from Movianto UK (part of the Celesio Group), the healthcare and pharmaceutical distribution specialists.

There she served as key account manager, responsible for the its big pharma clients including Pfizer and Bayer.

“Our standing in Europe is getting stronger day-by-day, which means more companies are asking us to help redefine their innovation processes. With more and more new clients joining us each week, I am delighted to have both Lidia and Suzanne on board… their skill set with be invaluable in helping us to deliver transformational solutions to our clients,” said chief executive Mike Rea.

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