ABPI sets up links to clinical trials databases

July 7, 2005
Sales and Marketing

Website links to details of more than 4,000 clinical trials have been published by the ABPI, as the global agreement …

Pfizer pulls out of Daxas collaboration

July 7, 2005
Sales and Marketing Daxas, Nycomed, Pfizer

Pfizer has pulled out of an agreement with Altana Pharma to develop and market a new treatment for asthma and …

One Europe for pharma marketers?

July 6, 2005
Sales and Marketing

Pharma economists will tell you that the world has a market 'top three'. The US is way ahead in the …

No more Alton Towers? UK pharma downsizes its hospitality

July 6, 2005
Sales and Marketing

UK-based pharmaceutical companies have pre-empted strict new European rules on entertaining healthcare professionals by imposing their own restrictions.The companies are …

Lilly buys rights to novel diabetes drug

July 6, 2005
Research and Development, Sales and Marketing

Eli Lilly has signed a licensing agreement with Japanese pharmaceutical company Taisho for TS-021, a novel treatment for type II …

Antidepressants come under FDA review again

July 4, 2005
Sales and Marketing

The FDA is conducting another review of antidepressants to determine whether the drugs increase the risk of suicidal behaviour in …

GSK excited about new vaccines

July 4, 2005
Sales and Marketing

GlaxoSmithKline has updated investors on its vaccine pipeline, with the company expecting to launch five major vaccines within as many …

Doctors have no time to mentor nurse prescribers

June 30, 2005

Doctors have expressed concern that they do not have time to act as mentors to independent nurse prescribers, according to …

NHS to save

June 30, 2005

The golden rules of PR

June 29, 2005
Medical Communications

In light of the enormous potential brand benefits of pharma PR,  the question should not be 'Shall we invest in …

Humira receives two European recommendations

June 29, 2005
Sales and Marketing

Abbott's Humira has moved closer to European approval as a first-line treatment of moderate to severe early rheumatoid arthritis in …

All aboard the health train

June 29, 2005
Medical Communications

Making friends and influencing people is an area, it's widely agreed, where big pharma could do better. Few companies, however, …

New products key to Schering growth

June 29, 2005
Sales and Marketing

Schering has reiterated its goal of achieving an 18% operating margin in 2006 and is predicting further growth in the …

FDA approves new HIV drug Aptivus

June 29, 2005
Sales and Marketing

Boehringer Ingelheim's new HIV drug Aptivus has been granted accelerated approval by the FDA. Aptivus (tipranavir) has been approved for …

GSK forms hypertension alliance

June 29, 2005
Sales and Marketing

GlaxoSmithKline has formed a strategic alliance with an emerging pharma company to develop and commercialise novel compounds to treat hypertension …

FDA approves first ‘ethnic’ heart drug

June 29, 2005
Research and Development, Sales and Marketing

The FDA has approved BiDil as a new treatment for heart failure in black patients, a group disproportionately affected by …

Woolley Pau wins Chiron campaign

June 29, 2005
Medical Communications

Woolley Pau has been appointed by Chiron Biopharma Europe to work on a pan-European launch campaign, following a four-way pitch.A …

The Gateway to Local Adoption Series

Latest content