Pharmafile Logo
Pharmafocus logo
Advanced Search

Helping marketers shape up for the job

April 2, 2007
Business Services, Sales and Marketing PRIME, marketing, pm society, recruitment, training

Marketing is defined in the New English Dictionary as all the processes involved in moving goods from the producer to …

Feature

World news roundup

March 30, 2007
Sales and Marketing

Crucell partners with ADImmune on flu vaccineDutch biotechnology company Crucell and Taiwanese-based ADImmune are to collaborate on an influenza vaccine …

News

US news roundup

March 30, 2007
Sales and Marketing

Avicena starts phase III Parkinson's trialAvicena Group said that the National Institute of Neurological Disorders and Stroke (NINDS) has initiated …

News

Pfizer’s torcetrapib results cast doubt on CETP inhibitors

March 30, 2007
Research and Development, Sales and Marketing Pfizer, lipid

New data on Pfizer's ill-fated torcetrapib suggest the drug doesn't reduce arterial plaque, casting doubt on other drugs in the …

News

Oxford BioMedica’s biotech buy adds to its cancer vaccine pipeline

March 29, 2007
Sales and Marketing

Oxford BioMedica has expanded its product pipeline with the £16 million acquisition of fellow Oxford-based biotech Oxxon Therapeutics.The deal gives …

News

S-P and Merck to develop Lipitor combination

March 29, 2007
Sales and Marketing cv

Schering-Plough and Merck have announced plans to develop a new 2-in-1 cholesterol pill that would include Lipitor, which belongs to …

News

Post-Northwick Park European guidelines out for consultation

March 26, 2007
Research and Development phase I

European regulators have produced draft guidance for phase I research, designed to minimise the risk of a repeat of the …

News

Judicial review on Alzheimer’s drugs to go ahead

March 26, 2007
Sales and Marketing

The decision to restrict access to Alzheimer's drugs for some patients is to be scrutinised in a UK court, it …

News

HIV market: collaborative combinations

March 26, 2007
Research and Development, Sales and Marketing HIV, drug development, marketing

Two new HIV drugs, from Tibotec and Gilead, have been shown to be viable late-stage pipeline candidates. However, both TMC278 …

Feature

You have 6 new messages

March 26, 2007
Medical Communications, Sales and Marketing e-marketing, marketing, marketing mix, new media

What are the biggest challenges in 2007 for e-marketing?Overexposure of e-detailing gave a poor response in many cases in 2006 …

Feature

Diabetes UK report criticises cutbacks in NHS

March 23, 2007
diabetes

In a new report, Diabetes UK has criticised cutbacks in NHS diabetes treatment, suggesting that service reductions are putting patients' …

News

Eisai to buy biotech Morphotek

March 23, 2007
Sales and Marketing Eisai, biotech

Eisai is to acquire Morphotek for $325 million, making it the latest pharma company to buy outright a biotech company …

News

AstraZeneca’s pipeline suffers another blow

March 23, 2007
Research and Development

AstraZeneca seems likely to abandon another of its drug projects in what is the latest major late-stage failure to have …

News

European News Roundup

March 23, 2007
Sales and Marketing

Datamonitor reports on the European market:Lilly withdraws EU Arxxant applicationEli Lilly has withdrawn a marketing application for diabetic retinopathy drug …

News

US News Roundup

March 23, 2007
Sales and Marketing

Datamonitor reports on the American market:FDA grants Ranbaxy tentative approval for insomnia drugRanbaxy has  received tentative approval from the FDA …

News

Schering acquisition boosts Bayer’s 2006 turnover figures

March 22, 2007
Sales and Marketing

Bayer HealthCare's turnover rose 46% to €11.7 billion on the back of Bayer Group's acquisition of Schering last year. As …

News

Shire to raise Alzheimer’s awareness

March 21, 2007
Medical Communications

Shire Pharmaceuticals has appointed PR and med ed firm hsdcommunications to help raise awareness of its Alzheimer's treatment Reminyl.The specialty …

News

BMS expands Indian biotech collaboration

March 21, 2007
Research and Development BMS, India

Bristol-Myers Squibb will establish a new integrated drug development facility in Bangalore as part of an expansion of its R&D …

News

Servier “named and shamed” for sales slides

March 21, 2007
Sales and Marketing ethics

Servier has been publicly "named and shamed" for using inappropriate materials to train its sales reps.Servier and another company, Shire …

News

Schering-Plough to buy Organon for 11 billion euros

March 21, 2007
Sales and Marketing Merck, Schering-Plough

Schering-Plough is to buy Organon BioSciences by the end of this year, in an €11 billion cash deal.The acquisition will …

News
The Gateway to Local Adoption Series

Latest content

STADA and Bio-Thera’s Gotenfia receives positive CHMP opinion for autoimmune diseases

December 18, 2025

Norgine enters exclusive licensing agreement with Vir Biotechnology

December 18, 2025

Incyclix appoints Kimberly Blackwell to Board of Directors

December 17, 2025

Hansa Biopharma appoints Max Sakajja as Vice President, General Manager Europe and International

December 17, 2025

GSK’s Exdensur receives MHRA approval for asthma and rhinosinusitis

December 16, 2025