
Langland aims to ‘Cake A Difference’
pharmafile | February 12, 2010 | News story | Medical Communications | Langland, charity
Langland has marshaled its digital and design teams in support of Bliss, producing a pro bono campaign for the premature baby charity’s annual funding drive.
Cake A Difference aims to recruit members of the public to bake and sell cupcakes in aid of Bliss, and Langland’s efforts include producing a website and blog to support it.
The website includes online facilities for supporters to request a fundraising pack, download posters, web banners and recipes, and a map showing where in the UK cupcake sales are taking place all this week.
Cake A Difference has also made particular use of both Facebook and Twitter, with the #cakeadifference hashtag being used for retweets on the microblogging site.
Related Content

‘It’s Time for Trodelvy’: Charity launches petition against Gilead for drug access
The charity Breast Cancer Now has launched a petition calling on Gilead to provide free-of-charge …

UK charity Breast Cancer Care receives £655,000 cash injection to expand end-of-treatment app
UK charity Breast Cancer Care (BCC) is set to expand the development of its end-of-treatment …

What’s driving change in drug discovery and development?
Dr Chris Barber, CEO of not-for-profit organisation and educational charity Lhasa Limited, discusses new innovations …






