Synovate appoints Manfred Eberlein

pharmafile | April 26, 2010 | Appointment | Sales and Marketing appointment, sales and marketing, synovate 

Pharma research company Synovate Healthcare has appointed Manfred Eberlein to head up its operations in Western Europe.

In his new role Eberlein will lead the development of Synovate Healthcare in France, Italy, Benelux and Scandinavia, and provide support for the heads of the local markets within the region.

Currently country manager for Synovate Healthcare in Germany – a role he will retain – Eberlein founded Synovate Healthcare’s business in Germany in 2007.

Bob Douglas, global head of Synovate Healthcare, said: “Having founded and led our healthcare business in Germany, Manfred has the ideal experience for lending the same support and leadership to our other markets in Western Europe.

“His research expertise and thorough understanding of client requirements perfectly place him to build on and promote our capabilities and specialisms in pharmaceutical research in this key region. I am delighted he has accepted the role.”

With a market research career spanning 22 years, Eberlein held positions at Research International and Ipsos, before joining Synovate in 2007.

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