Parexel forms clinical trial partnership with Doctors.net.uk
pharmafile | September 1, 2004 | News story | |
Leading US-based contract research organisation Parexel has formed an exclusive partnership with online medical community Doctors.net.uk, to expand its UK business and client base.
Parexel hopes to expand its clinical services portfolio by tapping into Doctors.net's 100,000 plus medical professional members, which includes over 80% (30,000) of the UK's GPs.
"The collaboration with Doctors.net.uk expands Parexel's ability to tap into medical resources that exist across the UK, both on national and local levels," said Carol Collins, vice president, Parexel Clinical Research Services, Europe.
"Additionally, our alliance with an established online organization assists clients seeking to identify new investigators or establish temporary patient referral networks."
Doctors.net is the UK's largest online medical community and Parexel hopes to effectively target and communicate with these registered GPs and hospital specialists, to access new clinical investigators and their patients.
The partnership will provide Doctors.net customers with access to Parexel's clinical trial expertise, advanced technologies and project management skills.
"Through our alliance with Parexel, we can now offer clients clinical research expertise in support of their activities," said Erik Jan Scholten, commercial director, Doctors.net.uk.
"Our approach which combines clinical acumen with access to medical professionals will provide clients with crucial time-saving capabilities and should expedite project development."
Doctors.net provides a web-based forum and news for UK doctors, who in return take part in marketing and market research campaigns run via weekly email bulletins.
It also creates web campaigns for pharma and healthcare companies, the Department of Health, the General Medical Council and medical colleges, providing them with direct access to its registered doctors.
Boston-based Parexel is one of the largest CROs in the world, providing a broad range of knowledge-based contract research, medical marketing and consulting services to the worldwide pharmaceutical, biotechnology and medical device industries.
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